Document 2 | Website Privacy Policy

1. Information We Collect

Information you provide directly may include your name, phone number, email address, service or property address, details about a roof or exterior condition, preferred appointment information, photographs, documents, and other information you choose to submit through a form, email, telephone call, text message, or other communication.

We may collect information about your interaction with the website, such as the pages you view, the date and time of a visit, the page or source that referred you, browser and device information, approximate geographic region, IP address, and similar technical data. We may use cookies, pixels, log files, or comparable technologies when enabled by the website or service providers.

We may receive information from service providers, referral sources, analytics providers, or other people involved in a project. We do not intentionally collect more personal information than reasonably needed for the purposes described in this Policy.

2. How We Use Personal Information

We use personal information to respond to questions; schedule, confirm, and conduct inspections; understand a reported condition; prepare or follow up on an estimate or quote; provide and administer services; communicate about a project; maintain business and service records; and provide customer support.

We may also use personal information to operate, maintain, secure, troubleshoot, and improve the website; detect fraud, abuse, or security incidents; comply with legal obligations; establish or exercise legal rights; resolve disputes; enforce agreements; and protect the rights, safety, and property of Ed Roofing Services, our customers, and others.

We may use information to send service-related or, where permitted, promotional communications. You can request that we stop promotional communications, but we may still send transactional, safety, account, or legally required messages.

3. Sharing of Personal Information

We may share personal information with contractors, inspectors, project personnel, hosting and technology providers, communications providers, scheduling or form providers, analytics providers, professional advisers, and other vendors that help us operate the business or provide requested services. These providers may use information only as directed or as permitted by their role.

If a referral partner or another service provider is involved, we will provide or share information as reasonably necessary to respond to your request and, where appropriate, inform you of the referral or involvement. We do not sell, trade, or rent your contact details to third-party marketers.

We may disclose information if reasonably necessary to comply with law, legal process, a subpoena, or a government request; protect against harm, fraud, or abuse; investigate a security incident; enforce our agreements; or protect our rights. We may also transfer information in connection with a merger, acquisition, financing, sale of assets, reorganization, or similar business transaction.

We may use or disclose information that has been aggregated or de-identified so that it does not reasonably identify you, subject to applicable law.

4. Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this Policy, including to respond to a request, provide services, maintain business and tax records, handle warranty or project questions, resolve disputes, enforce agreements, and meet legal, accounting, or security requirements.

Retention periods vary based on the type of information, the nature of the relationship, whether a request or project remains active, and applicable legal requirements. When information is no longer reasonably needed, we may delete, aggregate, de-identify, or securely dispose of it, subject to backups and other lawful retention needs.

5. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, alteration, disclosure, loss, and misuse. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

You should use care when sending information over email, text message, or online forms and should not send passwords, payment card numbers, government identification numbers, or other sensitive information unless specifically requested through an appropriate secure process. If you believe information has been misused or a communication is suspicious, contact us promptly.

6. Third-Party Websites and Services

The website may link to or use third-party websites, social-media platforms, maps, scheduling tools, analytics tools, payment services, or other services. A third party may collect information under its own privacy policy and terms. Ed Roofing Services does not control third-party privacy practices and is not responsible for them.

This Policy applies to information collected by Ed Roofing Services through the website and our related communications, not to third-party services that we do not own or control. Review the privacy notices of those services before submitting information.

7. Communications

If you provide a telephone number or email address, we may use it to respond to an inquiry, schedule or confirm an inspection, provide a quote, discuss a project, send records, or handle service-related matters. We may communicate by telephone, email, text message, or other method you provide or authorize.

You may request to stop promotional communications by using the available unsubscribe method or contacting us. We may continue to send non-promotional communications that are necessary to complete a request, administer a project, provide safety or account information, or comply with law.

8. Your Privacy Rights

Depending on where you live and subject to applicable law, you may have rights to request access to personal information we hold about you, correction of inaccurate information, deletion of information, a copy or portability of certain information, or information about how we collect and use it. You may also have rights to opt out of certain marketing communications or certain types of processing where applicable.

To make a request, contact us using the information in Section 13 and describe the request clearly. We may need to verify your identity and authority before completing a request. We may decline or limit a request when permitted or required by law, and we will explain the reason where appropriate. You may submit a new request if your circumstances or applicable law changes.

9. Florida Residents

If you are a Florida resident, Florida law may provide privacy rights depending on whether the law applies to Ed Roofing Services and the nature of the information or request. We do not sell your personal information or share your contact details with third-party marketers. You may contact us to ask what personal information we maintain about you, to request correction or deletion where applicable, or to ask questions about our practices.

We may need to verify your identity, and certain information may be retained or a request may be limited when permitted by law. We will not discriminate against you for exercising a privacy right available to you under applicable Florida law.

10. California Residents

If you are a California resident, the California Consumer Privacy Act, as amended, may provide rights to know about personal information collected, access or delete personal information, correct inaccurate information, obtain certain information in a portable format, and limit or opt out of certain uses where applicable. We do not sell or share personal information for cross-context behavioral advertising, and we do not knowingly collect or use sensitive personal information for purposes requiring a right to limit under California law.

California residents may submit a request using the Contact Us information in Section 13. We may verify a request using information already associated with you and may request additional information when reasonably necessary. You may use an authorized agent where permitted, subject to verification. We will not discriminate against you for exercising a right provided by applicable California law.

11. Children's Privacy

The website is not directed to children under 13, and Ed Roofing Services does not knowingly collect personal information from children under 13. If you believe a child has provided personal information through the website, contact us so that we can review and delete it when required.

If applicable law sets a higher age for consent or restricts collection from minors, we will follow those requirements.

12. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices, technology, services, legal requirements, or business operations. The revised Policy will be posted on the website with a revised Effective Date and Last Updated date.

Unless applicable law requires a different method, changes take effect when posted. Your continued use of the website after an update means that you acknowledge the revised Policy. If a change is material and applicable law requires notice, we will provide notice using a reasonable method.

13. Contact Us

To ask a privacy question, submit a rights request, correct information, request deletion where applicable, or report a concern, contact Ed Roofing Services using the information below:

14. Additional Information

This Policy should be read together with the Website Terms of Service and any separate project contract or service agreement. If a project contract contains a specific privacy or records provision, that provision may govern the project to the extent of a conflict.

This Policy does not create a promise that a particular security measure, retention period, or privacy right will apply in every circumstance. Privacy rights and obligations may vary by location, the type of information involved, and applicable law. We encourage you to contact us with questions about how this Policy applies to your request or project.